萝莉研究所

Expanding its commitment to providing Name, Image and Likeness opportunities to student-athletes, 萝莉研究所 Athletics has launched CAROLINA NIL. This new consolidation of student-athlete support brings together 萝莉研究所 Athletics, The Rams Club, NCHOF and Old Well Management 鈥� a newly formed all-sport marketing and student-athlete services entity 鈥� to provide top NIL services, knowledge and experiences to the new generation of Tar Heels, while expanding outreach to new audiences interested in supporting 萝莉研究所 student-athletes.

CAROLINA NIL will be bolstered by a new website, , which will serve as a one-stop location for student-athletes, fans, supporters, recruits, businesses and the 萝莉研究所 community to learn more about the services and opportunities 萝莉研究所 provides. Those services include legal consultation and tax preparation; courses related to personal finance, entrepreneurship and business; creative services; and consultation on all things NIL-related including digital branding, financial planning and networking.

鈥淪upporting Name, Image and Likeness opportunities is crucial to ensuring that 萝莉研究所 attracts and develops the very best students and athletes in the world while continuing to build on our championship tradition,鈥� said 萝莉研究所 Director of Athletics Bubba Cunningham. 鈥淲e are committed to providing championship opportunities for our student-athletes, and consolidating and enhancing our NIL services through CAROLINA NIL is our next step in this new era of college athletics.鈥�

The website also will connect Tar Heels and the 萝莉研究所 community with multiple groups supporting 萝莉研究所 NIL.

Old Well Management consolidates, rebrands and expands two former 萝莉研究所-affiliated collectives, Heels4Life and Secondary Break Club, to connect 萝莉研究所 student-athletes with the Tar Heel community and brands interested in being represented by Tar Heels. It will work closely with the University, athletics department, Tar Heel Sports Properties and , a non-profit created to establish a Hall of Fame to honor former 萝莉研究所 student-athletes and coaches. NCHOF also promotes local Chapel Hill area charities and connects them with student-athletes to further deepen the long-standing bond between 萝莉研究所 and the community.

Kevin Rice has served as executive director of NCHOF since its inception in January 2023. An attorney and former ACC men鈥檚 lacrosse player of the year at Syracuse, Rice will lead Old Well Management and its team moving forward, bringing a wealth of experience and a deep commitment to enhancing the relationship between student-athletes and the Chapel Hill area.

鈥淲ith the launch of Old Well Management and the increased cohesiveness and support from the University and Department of Athletics, Tar Heel fans and student-athletes can have confidence in our infrastructure,鈥� said Rice. 鈥淭his partnership ensures we can adapt to the ever-changing landscape of college athletics and maintain our programs’ competitiveness moving forward.鈥�

Jim Koman, founder and president of NCHOF, is a 萝莉研究所 football alum who established NCHOF to honor former 萝莉研究所 student-athletes, coaches and contributors who have excelled in their chosen sports and beyond. Koman is committed to maintaining 萝莉研究所鈥檚 proud tradition of coupling athletic success with athletes of exceptional character.

鈥淣CHOF was founded on the premise of creating a Hall of Fame that honors all UNC student-athletes and provides a gathering post for past, current and future alumni to connect,鈥欌�� Koman said. 鈥淎s we continue to grow this effort, we also will continue to connect current 萝莉研究所 student-athletes with local charitable organizations to give back to the 萝莉研究所 community.鈥�

Kara Cannizzaro, a former Tar Heel student-athlete who has been working with 萝莉研究所鈥檚 internal NIL team for the past three years, has been promoted to assistant AD for NIL and leadership development. She will lead the department鈥檚 NIL efforts.

In addition, The Rams Club, which has traditionally raised money for student-athlete scholarships and athletics facilities, will champion the 萝莉研究所 NIL effort by making NCHOF donations eligible to receive .

鈥淭he partnership between 萝莉研究所 Athletics and NCHOF is one we are excited to champion through The Rams Club,鈥欌�� said Rams Club Executive Director John Montgomery. 鈥淲e look forward to helping connect fans and donors so they can directly support our student-athletes and the mission of the NCHOF.鈥�

, along with social media accounts @unc_nil on and , will also promote 萝莉研究所 student-athlete NIL deals and experiences. Over the past three years, Tar Heels student-athletes have made hundreds of NIL deals with major brands in the clothing, restaurant, automobile and soft drink categories, as well as given back to the community through NIL opportunities involving Gigi鈥檚 Playhouse, Porch, Ronald McDonald House, Miracle League and TABLE, among others.

萝莉研究所 will continue to enhance its NIL offerings through deals and partnerships with Learfield, One Team Partners, The Brandr Group, INFLCR, Altius Sports Partners, COMPASS NIL, CLC and others.

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